Platform & technology

The four smartest projects from dotmailer’s Hack Week 2017

Our biggest hack week ever Although our Hack Week is now in its fifth year, this was the biggest: 38 hackers, five locations, six days. The aim was to build – in the fastest way possible –…

Platform onboarding: a smoother start to a successful journey

In the world of marketing, this journey is often ‘replatforming’ and it can feel like a daunting prospect, especially as you’re putting your trust in a new supplier to get you up to speed with minimal disruption.…

Magento Commerce 2.2.2 is here – and dotmailer’s bundled in!

Magento Commerce 2.2.2 merchants can look forward to Advanced Reporting, Magento Shipping improvements, and a much-anticipated Instant Purchase button. But that’s not all… we’re excited to announce that all Magento Commerce 2.2.2 downloads will now have our…

Changes to how you export and delete contacts in advance of the GDPR

Managing your contacts As of today, we have new ways of exporting and deleting contacts. Some of these changes are to help you get ready for the GDPR, whilst some are to make managing your contacts easier…

What top ecommerce experts love about Magento 2

While some were intrigued by new tools and improved content structures, others seemed reluctant to join the bandwagon. After all, Magento 2 was a significant departure from the original version. Many weren’t prepared for such a big…

dotdigital completes the acquisition of COMAPI

I am delighted to announce that the dotdigital group, the parent company behind dotmailer, has successfully completed the acquisition of COMAPI, the omnichannel messaging platform. The acquisition is further proof of the continued investment we’re making in…

dotmailer support: getting you back on your feet

Focus on customer success Over the past 12 months dotmailer has focused on eliminating silos and improving the communication practices between teams and customers; in doing so, we’ve set the foundations for our customers’ success. We recognise…

How to use your email marketing software to prevent ecommerce fraud

From local newspapers to Facebook’s global network of two billion users, your campaigns can be seen by nearly every person in the world. Need to target flannel-wearing lumberjacks in Washington? Done. How about cat-loving motorcyclists in Texas?…

Is AI really the answer to your business’ problems?

It’s no wonder that the latter is an alarming prospect. AI has the capability to extract golden nuggets from unstructured data sets, orchestrate personalized marketing campaigns based on a user’s personality, tone and emotion, and even monitor…

10 of my dotmailer golden nuggets

Below are 10 features that didn’t get a shout out in my last blog, either because they didn’t make the cut or they weren’t yet built. Enjoy! dotmailer Roadmap Ever wondered what new platform features are in…

[NEW INTEGRATION] Automate your work day with dotmailer and Zapier

You spend a lot of time in your work day just keeping up with what’s going across your web apps. Whether it’s synthesizing new survey responses from customers or chatting with teammates about new email campaigns getting…

Marketing automation just got a little bit sweeter

Let’s start with those of you who are timid towards marketing automation because, frankly, you are missing out. Free automation templates to start you on your journey Automation not only gives you time back (cue cuppa break),…

Machine Learning: A competitor email experiment

A firm belief of the dotmailer team is that marketing automation allows marketers to focus more of their time on the strategic thinking and worry less about the manual tasks and execution. And software like dotmailer is…

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