Tagged in: gdpr

What is this GDPR anyway?

Whenever GDPR comes up, I like to gauge the knowledge in the room by asking things like: “Who has heard of GDPR?” “Can anybody tell me what the letters stand for?” “What do they think it will…

GDPR – 12 months to go, 12 things to think about (Part 4 of 4)

In Part 1 we covered raising awareness, data audits and privacy notices. While in Part 2 we covered how GDPR deals with individuals’ rights including subject access requests and legal basis. In the last instalment, we reviewed…

Why purchased lists are a big no-no

It is not the fact of it being right or wrong which surprises me; it is the fact that some marketers still take the gamble on using them. I know at one point it was a widely…

GDPR – 12 months to go, 12 things to think about (Part 3 of 4)

In Part 1 we covered raising awareness, data audits and privacy notices. While in Part 2 we covered how GDPR deals with individuals’ rights including subject access requests and legal basis. In this week’s installment, we will…

GDPR – 12 months to go, 12 things to think about (Part 2 of 4)

In Part 1, we covered raising awareness, data audits and privacy notices. 4.    Individuals’ Rights Just ‘getting ready’ for GDPR is not going to be good enough because you may also have to prove to the regulator…

GDPR – 12 months to go, 12 things to think about (Part 1 of 4)

So, here we are. There are less than 12 months to go to the implementation date of the new General Data Protection Regulations (GDPR) on 25th May 2018. It would be great to say that all UK…

You can’t rob a bank to pay your taxes

As these discussions frequently do, the conversation came around to the idea of sending out a ’service‘ or ’transactional‘ message to the entire database to confirm the recipient’s data and perhaps some of those people who were…

What’s next for the EU GDPR?

Unfortunately, for those who were hoping to walk away with all of the answers, there are just no answers to be had at the moment. Check out one of my previous blog posts about GDPR which explains…

The GDPR and what it means for email marketers

Yesterday, in Brussels, the European Parliament and the Council finally reached an agreement with the European Commission to implement new rules. They include the introduction of the General Data Protection Regulation and changes to the Data Protection…

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