The Dotdigital Blog
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Customer-first marketing
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Customer data
The DPDI Bill: What this means for marketers
Discover how the DPDI Bill impacts the UK marketing landscape and learn to adapt your strategies for success in this comprehensive guide.
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Customer data
The power of preference centers
Discover how preference centers can drastically improve your email marketing strategy by respecting customer data privacy, offering personalized experiences for maximum engagement, and conversion.
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Customer data
Dotdigital’s 2023 releases wrapped up: what’s landed this year
Explore Dotdigital's top 5 releases for 2023 including WinstonAI, unified data, SMS/MMS channels, enhanced UI/UX, and powerful integrations.
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Customer data
Apple iOS 17 link tracking protection: a marketer’s guide
Learn all about Apple's iOS 17 update, how its link tracking protection affects digital marketing, and tips to adapt strategies for a privacy-focused future.
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Tips and tricks
- What is SMS marketing?
- 5 enchanting Halloween email marketing campaign ideas
- 3 tips to nail your D2C marketing strategy
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Email marketing best practices
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Email marketing
5 inspiring Father’s Day email marketing examples
Unveil the secrets to crafting the perfect Father's Day email marketing campaign. Get inspired by these five noteworthy examples that capture attention, drive conversions, and celebrate dads.
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Email marketing
How to use remailing in your email marketing strategy
Learn how utilizing remailing in your email marketing strategy can boost engagement, maximize ROI, and ensure your compelling emails don't go unnoticed.
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Email marketing
8 irresistible customer loyalty email examples to win over your audience
Elevate your email marketing game using eight tried-and-tested customer loyalty email examples. Learn from top brands to nurture strong connections, boost retention, and expand your audience.
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Email marketing
St. Patrick’s Day email strategies and subject lines
Ready to make your subscribers feel lucky this St. Patrick's Day? Read our blog of email strategy examples and captivating subject lines that will charm your audience.
Free email marketing resources
All blog posts from Dotdigital
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Automation
What are webhooks and how to use them?
Dive into our comprehensive guide and discover how webhooks can streamline your workflows and create seamless cross-channel experiences.
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Email marketing
5 inspiring Father’s Day email marketing examples
Unveil the secrets to crafting the perfect Father's Day email marketing campaign. Get inspired by these five noteworthy examples that capture attention, drive conversions, and celebrate dads.
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Cross-channel marketing
How to create human connections with cross-channel marketing strategies
Tired of struggling to cut through the noise with your marketing messages? Learn how human-to-human marketing helps you build trust and relationships across all your channels.
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Customer engagement
How marketers can win Gen Z loyalty during festival season
Capture Gen Z’s hearts this festival season with our top tips and ideas. Embrace authenticity, sustainability, and memorable experiences to ensure your brand leaves a lasting impression on this tech-savvy, socially conscious generation.
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Email marketing
How to use remailing in your email marketing strategy
Learn how utilizing remailing in your email marketing strategy can boost engagement, maximize ROI, and ensure your compelling emails don't go unnoticed.
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Automation
How to use marketing automation in the hospitality industry
Ready to revolutionize your hospitality business? Dive into our blog and learn how marketing automation can personalize your guest journeys, streamline operations, and enhance brand loyalty for a truly exceptional experience.
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Email marketing
8 irresistible customer loyalty email examples to win over your audience
Elevate your email marketing game using eight tried-and-tested customer loyalty email examples. Learn from top brands to nurture strong connections, boost retention, and expand your audience.
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Social media marketing
May 2024 social media calendar
Spring into action with your May marketing. Craft winning campaigns for Mother's Day, Mental Health Awareness Month, and more. Our essential social media calendar is packed with ideas for social media, email, and SMS.
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Deliverability
The power of double opt-in (DOI) for email deliverability
Discover the power of double opt-in (DOI) in email marketing and how it can boost your email deliverability. Uncover its benefits, including improved list quality, sender reputation protection, and defense against malicious attacks.
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Industry trends
How machine learning reads your mind: The personalization power of Spotify playlists
Ever wonder how Spotify crafts those eerily perfect playlists? It's not magic, it's machine learning. Dive into the tech behind your personalized soundtrack and explore Spotify's latest features that take music curation to a whole new level.
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SMS marketing
5 SMS welcome series messages to hook new subscribers
Inboxes overflowing? Attention spans shrinking? SMS welcome series are your secret weapon. Craft attention-grabbing messages that get seen, leverage sky-high open rates, and turn new subscribers into loyal fans. Learn how with these winning strategies.
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Automation
How to use marketing automation in the financial services industry
Generic marketing won't win in the financial services industry. Learn how to engage every customer with personalized messages by using marketing automation.